This statement was made CEO Tim Cook in an interview with Washington Post. On the editorial staff of the magazine, Cook shared medium-term plans of the company for the next five years about artificial intelligence.
In addition to general questions and evasive answers, such as the smart cars, Cook answered questions on the next development of the company. And, despite the fact that Apple’s, perhaps one of the few companies that still have not presented any of the “virtual” and “augmented” reality, Cook said that precisely because of these technologies – the future. Including Apple future. The second direction, which is planned to be developed, due to the possibilities of artificial intelligence.
Indirect indications that the company is interested in virtual reality technologies, met earlier. For example, some time ago in the network mentioned patent application from Apple, which figured a device resembling a VR-headset cardboard. Earlier this year the company opened a sales VR-points in their retail stores.
However, the exact indication of the development is still no. Today, Apple is mentioned more in the mobile health niche, patenting ECG bracelet and planning to obtain FDA for the secret device.
However, the quote from the interview, which draws attention to AppleInsider, is unambiguous: Cook noted that “Augmented Reality important and to some extent the underlying technology, and we do a lot of things that are still secret.”
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